As digital experts for our clients, a question we are often asked is, “why isn’t our company website driving traffic?” We love when our clients ask this question for two reasons: They’re thinking critically about what they can do better; It opens the door to exciting new opportunities. Of course, why a website isn’t driving […]
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Ah, the art of Twitter—there’s just something about having so many people’s eyes at your fingertips. Even though this social media company has been around for nearly 15 years, companies can still find themselves in a tough spot with their followers in a matter of seconds IF they don’t have a strong social media strategy […]
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We often recommend to our clients the value of running a strategic and integrated marketing campaign. What we find in our conversations however is that many clients don’t quite understand the scope of such an initiative. Strategic, integrated marketing plans take many forms. Today, we will be referencing one type of plan that is heavily […]
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If kids start eating your detergent pods as part of an internet challenge, you mistakenly post a photo to promote clothes that comes off as more than a bit racist, or your flight crew is caught (on camera) brutalizing and dragging a man off an overbooked flight, odds are that you are in for a […]
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