A question we often get from clients is, “What’s the deal with Instagram? Should I incorporate it into my business strategy?” Our answer, of course, depends on the client’s marketing objectives and what social platform best supports those objectives. Regardless, we love taking the time to educate our clients about the diverse social media platforms […]
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Written by Jordan Alvillar Company culture—a term that elicits either a “yay!” or an eye-roll among leadership circles for companies big and small. Though some may believe that the focus on company culture has been emphasized or “trending” in only recent years (and selectively among millennials), Forbes points out that it has “become a popular […]
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We frequently reference the coveted “Marketing Funnel” in our discussions with existing and prospective clients. Why? Because it is a critical tool in understanding your audience’s buying processes and how they get to a purchasing decision. Since marketing compliments the sales process, we find many business owners and marketing managers benefit from learning how their communication […]
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Ever-changing algorithms and policies are making social media management a pain in the you-know-what, making it even more challenging for businesses running their own social media campaigns to keep pace. That’s why we’ve developed the ultimate social media cheat sheet so you can start getting the most out of your social media posts and get back […]
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When someone asks how you are, do you answer “busy?” As the summer season approaches, it seems everyone is on the go — attending community events, volunteering, going to networking events, speaking engagements — the list goes on. With so many appointments and tasks filling up your professional and personal calendars, it’s time to start […]
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On the surface, both car brands carry similar attributes – It’s been about two years since I made the switch from a VW to a BMW and the only difference I think I’ve made is exchanging one German brand for another. From the moment I hit a main artery, however, I found other drivers were not so polite in letting me merge-in during high traffic situations. So what changed? The brand perception changed.
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What is the key to less stress, increased efficiency and greater productivity? There are an immense amount of benefits that can derive from keeping a clutter-free work area.
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Have you ever worked in a horrible workplace? Follow these five steps and you will be on your way to creating one of the best places to work.
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Albert Einstein once asked, “if a cluttered desk is a sign of a cluttered mind, of what, then, is an empty desk a sign?
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Put in practice time – Training isn’t fun. It is a pain. Practice your pitch. Hone your skills. Bounce ideas off colleagues.
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