“Facebook Wants my Business to Pay for Visibility” and Other Famous Lies

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(Or How we betray our audience when we assume that brands can’t compete organically on Facebook.) As a digital strategist, I regularly hear from clients and potential clients that their social media strategy is unable to gain traction. As a business owner, I’ve experienced this same phenomena myself. We know that remaining top-of-mind using a […]

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The Ultimate Social Media Cheat Sheet

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Ever-changing algorithms and policies are making social media management a pain in the you-know-what, making it even more challenging for businesses running their own social media campaigns to keep pace. That’s why we’ve developed the ultimate social media cheat sheet so you can start getting the most out of your social media posts and get back […]

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