How to Survive a Social Apocalypse: Four Tips to Handle a Social Media Crisis

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If kids start eating your detergent pods as part of an internet challenge, you mistakenly post a photo to promote clothes that comes off as more than a bit racist, or your flight crew is caught (on camera) brutalizing and dragging a man off an overbooked flight, odds are that you are in for a […]

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3 Reasons Why You Need SEO [Hint: it’s not only to be found in search]

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Search Engine Optimization has long been a hot ticket strategy in marketing, but far too often it is reduced to its essence: improving your organic rank in search engines. Sure, Google processes 40,000 searches every second; and sure, the top five organic listings account for 67.6 percent of clicks, but don’t let the big, important-seeming […]

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