Generational Marketing: What the Heck Is It?

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When it comes to a great marketing plan, it’s safe to say that there’s not a “one size fits all” approach. When Philosophy is in the beginning stages of crafting these types of plans with our clients, we’re often asked, “What about Millennials? How do we engage with them?” – while our clients don’t always […]

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25 Ways to Improve Your Conversion Rate With Little to No Money

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A good marketing partner should help you create regular traction to lead prospects to the business door and get them to knock. Then, it’s your job to invite them in (secure a conversion). However, getting to that stage does not happen overnight. It takes serious dedication and making a concerted effort to improve your marketing […]

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