Secrets to creating online content that gets noticed

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Published in ColoradoBiz Magazine.
Creating great content is all about evoking an emotion in your audience. It’s about showing your potential customer how your product fits into their lifestyle and improves their life.

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Three steps to a terrific tagline

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Published in ColoradoBiz Magazine.
Great taglines act as the cornerstone of the brand and become the overarching theme for the brand’s mission. The tagline is the “Big Idea” in action and differentiates a brand from the masses. A strong tagline captures the attention of an audience and gets them talking.

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